PROGRAM March 18-21, 2020, Podčetrtek, Slovenia

/PROGRAM March 18-21, 2020, Podčetrtek, Slovenia
PROGRAM March 18-21, 2020, Podčetrtek, Slovenia 2020-02-19T07:06:42+00:00

WEDNESDAY, MARCH 18TH

14:00

Welcome to the PRO PR Conference – Hotel check-in

14:00-19:30

REJUVENATE YOURSELF

19:30

Local Cultural Programme – Dinner

THURSDAY, MARCH 19TH

08:30-09:30

Registration – “Rejuvenate public relations”

09:30-09:45

Opening Ceremony – Welcome Speech

Danijel Koletić

President of the Organizing Committee

Guest speech – TBA

TBA

09:45-10:00

Lecture: PRSS (Public Relations Society of Slovenia) – The Guardians of PR

Anita Kovačić Čelofiga (Slovenia)

President of the Public Relations Society of Slovenia

10:00-10:30

Lecture: World PR Report 2020: Global Opportunities and Challenges for PR Industry

Rob Morbin (The United Kingdom)

International Communications Consultancy Organisation (ICCO) General Manager

10:30-11:00

Networking in motion

11:00-11:30

Lecture: Communicating about the United Nations – Shaping the Narrative and Mobilizing for Action

Martin Nesirky (The United Kingdom)

Director of the United Nations Information Service (UNIS) Vienna

11:30-12:00

Lecture: New Market Positioning

Julij Božić (Slovenia)

County Leader at Oracle Slovenia

Agency Hour

12:00-12:20

Lecture: What Can the Past Teach Us about the Future of PR in Croatia?

Mario Petrović (Croatia)

President of the Board and Partner, Millenium Promocija

12:20-12:40

Lecture: New Age, Old Principles

Miodrag Strugar (Montenegro)

CEO of Strugar&Albijanić – Communication, Education and Consulting Institute

12:40-13:00

Lecture: What to Expect When You Expect

Matjaž Klipšteter (Slovenia)

Managing Director at Taktik d.o.o.

13:00-14:30

Lunch

14:30-17:00

Workshop #1: Communication Strategy – How to Draft a Strategy in Changing Times

Andras Sztaniszlav (Hungary)

CEO PersonaR – Corporate Communication Consultancy

Workshop #2: “Watch This Space” …Together We Will Boldly Go Where no PR Pro Has Gone
Before To Explore the Outer Frontiers of Communicating Tourism in Tomorrow’s World

Chris Pomeroy (Spain)

CEO at Interface Tourism Spain and Director Global Strategies at MMGY Global

Workshop #3: The Elephant in the Room

Urška Jež (Slovenia)

CEO & Founder of Transformation Lighthouse

Workshop #4: Power of mind – Intuition: Your forgotten superpower (antistress workshop)

Ana Keglović Horvat (Croatia)

CEO & Founder of AKH Consulting

*Workshop Lecturers will define break timings

17:00

REJUVENATE YOURSELF

19:30-21:00

Dinner

21:00

PRO PR Musical Moment – DJ time

FRIDAY, MARCH 20TH

09:30-09:45

Lecture: Swipe Left / Swipe Right – The Binary Choices Destroying Dialogue
and Promoting Division

Richard Linning (The United Kingdom)

Member of the PRO PR Conference Organizing Committee

09:45-10:15

Lecture: TBA

Andrey Barannikov (The Russian Federation)

SPN Communications CEO

10:15-10:45

Lecture: TBA

Carlos Chaguaceda (Spain)

Director of Communications – Museo del Prado Madrid

10:45-11:15

Networking in motion

11:15-11:45

Lecture: Internal Communications for the Next Generation of Leaders – Sharing our Story

Marija Beslać (Serbia)

Communications and CSR Manager, Nordeus

11:45-12:15

Lecture: Key Guidelines for Communication Strategy for Public Administration

Robert Wester (Belgium)

Managing Director Berenschot EU

12:15-12:35

Lecture: Gamification and Generation Z: How PR can drive social innovation in Japan’s regional communities

Kazunori Azeyanagi (Japan)

President of Dentsu Inc., Japan

12:35-12:50

Presentation of the book „The Global PR Revolution: How Thought Leaders Succeed in the Transformed World of PR“

Maxim Behar (Bulgaria)

ICCO President 2015-2017, CEO & Chairman of the Board M3 Communications Group, Inc. / A Hill+Knowlton Strategies Partner

12:50-14:00

Lunch

14:00-14:20

BTC Project Impact

Maja Oven (Slovenia)

Director of Market Communications and Public  Relations Sector BTC

14:20-14:40

Lecture: I Love Ljubno; Ljubno is a town in Slovenia

Petra Grosman (Slovenia)

Head of Marketing, Ljubno 2020

14:40-15:00

Lecture: The Innovation That Will Change Your Views

Matjaž Turk (Slovenia)

Founder & CPO at LifeOnScreen

15:00-15:15

Networking in motion

15:15-17:00

Panel Discussion: Communications of Pharmaceutical Industry and Media

Moderator:

Katarina Klemenc (Slovenia)

Novartis Country Communications Head Slovenia, Sandoz Communications Head for Sub-cluster
South East in Region Europe

Participants:

The guests of the panel discussion will be announced by February 20th.

17:00

REJUVENATE YOURSELF

20:00h

PRO PR Globe Awards 2020

Gala Dinner and Ceremony

SATURDAY, MARCH 21ST

09:30-10:00

Lecture: 12 Secrets of Brand Communication

Scott Gould (The United Kingdom)

Author, the Shape of Engagement; Founder, the Engagement Academy

Media Hour

10:00-10:20

Lecture: Trends in Media

Robert Čoban (Serbia)

CEO at Color Press Group

10:20-10:40

Lecture: Communication Challenge

Filip Raunić (Croatia)

Editor In Chief at Net.hr

10:40-11:00

Case Study: The Transormation of Public Relations in Television

Maša Vodušek (Slovenia)

Public relations at Pop TV

11:00-11:15

Networking in motion

11:15-11:35

Lecture: Generation Z – The Generation We Have Never Seen Before

Tijana Arih (Slovenia)

Research and Strategic Expert, Arih Agency

11:35-11:55

Lecture: Sucess requires two-way communication

Slađan Liješnić (Serbia)

CEO at Mg Mivela

11:55-12:25

Lecture: How Crisis-Hit Companies Can Drive The Media Narrative

Gerry McCusker (Australia)

Founder of trans-media crisis simulation technology. The Drill and author of the business book and accompanying blog “Public Relations Disasters”

12:25-12:30

Closing ceremony

12:30

Lunch and Hotel check-out

Note: The organizer reserves the right to change and supplement the program

  • The official language of the lecture is English
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