WEDNESDAY, APRIL 10TH
14:00 Welcome to the PRO PR Conference – Hotel check-in
19:00 City & Tourist Board of Crikvenica
Local Culture Program and degustation of local products
20:00 Dinner
THURSDAY, APRIL 11TH
08:30-09:30 Registration
09:30-09:40 Welcome Speech
Damir Rukavina
Mayor of the City of Crikvenica
Danijel Koletić
President of the Organizing Board of the PRO PR Conference
Formal opening
Representative of Ministry of tourism (Republic of Croatia)
9:40 – 9:50 Welcome to Crikvenica
Marijana Biondić
Director of the Crikvenica Tourist Board
9:50 – 10:00 – HUOJ (Croatian Public Relations Association)
Ph.D. Ana Tkalac Verčič
President of the Croatian Public Relations Association
10:00 – 10:15 Lecture: The Future – Trends in Public Relations
Richard Linning (United Kingdom)
Member of the Organizing Board of the PRO PR Conference
10:15-10:45 Lecture: Communications and Business
Snježana Bahtijari (Croatia)
Director of Marketing, Communications and CSR at Ericsson Nikola Tesla
10:45-11:15 Lecture: Artificial Intelligence and Communications – Bring a Human Touch to Your AI Communications
Svetlana Stavreva (Bulgaria)
President of the International Public Relations Association London
11:15-11:45 Networking in motion
11:45-12:15 Lecture: The Making of a Modern Monarchy
Patrick Harrison (United Kingdom)
Former Press Secretary to HRH The Prince of Wales & Director of Reputation Management and Strategic Media Relations at Weber Shandwick
12:15 -12:45 Lecture: Which Role for Communication in a Good CSR Strategy?
Oliver Faust (France)
Vice President, Corporate Social Responsibility & Managing Director of the Renault Foundation at the Groupe Renault
12:45 -13:15 Lecture: Brains Know Best: Communications in the Era of Neuroscience
Nikolaos Dimitriadis (Greece – Serbia)
CEO at Trizma Neuro
13:15-14:30 Lunch
14:30-16:15 Panel discussion: The Role of PR from Destination Branding Perspective
Moderator: Ph.D. Katarina Miličević CEO & Co-founder of thinktourism.org
Participants:
Marijana Biondić Director of the Crikvenica Tourist Board
Maja Vukićević PR Manager at the Montenegro Starts Hotel Group
Tihana Putin Analyst for Promotion of Tourist Offer at the Tourist Organisation of the City of Novi Sad
Petra Stušek Managing Director of the Ljubljana Tourist Board
Robert Čoban CEO at Color Press Group
16:30-19:00 Networking in motion – Excursion: „Vinodol – Magnificent Vine Valley“
Organized by Crikvenica Tourist Board
19:30-21:00 Dinner
21:00 – 23:30 PRO PR Music Moment – DJ Boris
FRIDAY, APRIL 12TH
9:15 – 10:00 Lecture: Public Relations as Multi-Stakeholder Relationship Management in a Hyper-Globalized World
Ph.D. Takashi Inoue (Japan)
Chairman & CEO of Inoue Public Relations, Inc., President and Representative Director of the Japan Public Relations Institute and Visiting professor of Kyoto University
10:00-10:30 Lecture: Brewing a Better World in HEINEKEN Croatia
Ljudmila Bratko Gašpić (Croatia)
Corporate Affairs Manager at HEINEKEN Hrvatska
10:30-11:00 Lecture: Communicaiton Challenges Regarding Technology, IA and New Ways of Consumption
Maria Laura Garcia (Argentina)
President of FIBEP World Media Intelligence Association
11:00-11:30 Networking in motion
11:30-12:00 Lecture: Communications in Tourism
Chris Pomeroy (Spain)
Director of Global Strategies & Client Services at MMGY Global
12:00-12:30 Lecture: Banking for Good Through Financial Education
Raymond Frenken (Belgium)
Head of Communications and CSR at European Bank Federation
12:30-13:00 Lecture: Banks and Prosperity – Beyond the (In)Visible
Dario Gabrić
Head of Corporate Communications Office at Erste&Steiermärkische Bank Croatia
13:00-14:15 Lunch
14:15-14:45 Lecture: Get Connected or Get Lost – How Brands Build Communities in the Conversational World?
Zarena Kancheva (Bulgaria)
Marketing and PR Manager CEE at Viber
Digital Hour
14:45-15:05 Simplify Your Digital Transformation
Ognjen Lukić – Managing Director at Softech Solutions
15:05 – 15:25 Have Fun with Mobile Loyalty (as a provider & as a user)
Tomaž Gaube – Managing Director at Kraft&Werk
15:25 – 15:45 Digital Progress
Domagoj Perković Managing Director at Nepted
16:00-18:30 Networking in motion – Excursion: „Riviera that breathes – explore the Crikvenica Riviera by boat“
Organized by Crikvenica Tourist Board
20:00 – 00:30 – PRO PR Globe Awards 2019
Dinner and Gala Ceremony
(Dress code: black tie optional)
SATURDAY, APRIL 13TH
09:30-09:45 Lecture: Towards Ever Deeper Integration
Charles Skinner (United Kingdom)
CEO at Your Reputation Matters
09:45-10:15 Lecture: One Story – Two Points of View
Tihana Ela Kružić (Croatia)
Department of Analytics at Press Clipping
10:15 – 10:45 Lecture: A Call For Awareness
Fatima Al Ali (Qatar)
Lawyer & Child Rights Activist
10:45 – 11:00 Networking in motion
11:00 – 11:10 – Exclusive presentation: New Media Launch
11:10-12:40 Panel discussion: Scanning PR with MR (this panel discussion will be in a local language)
Moderator: Lamija Alečković Chief Communications Officer at Aspida
Participants:
Iva Repač Head of Digital Production in Span
Matej Lončarić Head of Video and JoomBoos at 24sata
Nikica Škunca Head of Internet Department at Nova TV
Ekrem Dupanović Editor-in-Chief at Media Marketing
12:40-12:55 Closing ceremony
13:00 Lunch at the Hotel
Note:The organizer reserves the right to change the program.
Note:
*The organizer reserves the right to change the program.
*The final program will be published on November 30th 2018