PRO.PR 2005

”Old fellows, new ideas”

30.03.2005 – 02.04.2005, Brioni Islands, Croatia

PRO.PR congress, on more time delighted delegates from four countries.
For the first time the conference is organized on the the Croatian and Slovenian territory, on the islands of Brijuni, which has further enriched the content and objectives of this third conference in a series of regional public relations conferences. We especially welcomed Slovenian and Croatian visitors as well as media sponsors, and specially Media Intelligence Group, which as a traditional partner supports the one more successfully held PRO.PR.

Programme

Brioni, Croatia
March 30 — Aprile 2, 2005
3nd International PR Conference of Adriatic Region

March 29, Tuesday
04:00-07:00pm
Arrival/ Check in

07:00-09:00am
Dinner
Remarks: Organizations of workshops: Participants choose one workshop and other two days they accordingly attend other two workshops in rotation.

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March 30, Wednesday
08:15-09:15am
Check in

09:15-09:15am
“OPENING SESSION”
Danijel Koletic – Congress, Executive Director

09:30-10:15am
“RELATIONS WITH MEDIA AFTER AIRPLANE CRUSHED”
Ksenija Rajtic Zlof, Director of PR Department, Croatia Airlines,Croatia

10:15-10:30
Coffee break

10:30-11:15am
“KOSOVO AS COMMUNICATION
MARKET”
Ilzim Deva, Director Idee forti agency,Pristina, Kosovo

11:15-11:40am
Coffee break

11:40- 12:10pm
“CODIFYING OF BUSINESS AND ETHICAL TERMS IN PR”
prof.dr. Milivoje Pavlovic, Megatrend University, Belgrade, Serbia

12:30-12:30pm
Coffee break

12:30-13:00pm
“REPUTATION MEASURING”
Suzana Mihelin, SPEM Communication Group, Maribor, Slovenia

13:00-03:00pm
Lunch

03:00-07:00pm
Workshops

Grupa A
“FOKUS GROUP IN PR”
Ljubica Jerotijevic, Aquagroup agency, Belgrade, Serbia

Grupa B
” WORKING DAY OF RADIO EDITOR IN CHIEF”
Jovanka Zlatkovic, Radio 021, Novi Sad, Vojvodina

Grupa C
“MODELS OF MOTIVATION IN PR”
Maja Blaguski and Ivan Ban, Impuls, Zagreb

Grupa D
“INTERNAL COMMUNICATION: A VIEW TO A
PUBLIC SECTOR AND CORPORATE SURROUNDING”
Wendi Zecic, PR professional, Zagreb, Croatia
Remarks: There are 4 groups of workshops. Applications for workshops are submitted in advance and the maximum of 32 participants can attend each workshop.

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June 3, Thursday
10:15-11:00am
“PR IN GREECE”
Vassilis Goulielmos, Athens PR International, Greece

11:00-11:15am
Coffee break

11:15-12:00
“MEDIA MONITORING IN GREECE”
Sophia Karakeva, Press Information Centre, Greece
Note: this lecture will be held in English with no translation

12:00-12:15pm
Coffee break

12:15-13:00
“PR VIEWED BY THE PRESIDENT OF SERBIA AND MONTENEGRO”
Ivan Cvejic, PR counsellor of the President of Serbia and Montenegro

01:00-02:30am
Lunch

02:30-06:3am
Excursion/lunch

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March 31, Friday
09:00-10:00am
“PR AND LEADERSHIP”
prof.dr. Zorica Tomic Bobic, University of Belgrade, Belgrade, Serbia

10:00-10:20am
Coffee break

10:20-11:05am
“MEDIA RELATIONS IN SLOVENIA –round table”
Gregor Krajc, moderator,
Tilen Klaric, Media Publikuma,
Goran Novkovic, journalist in daily paper Finance,
Gorazd Utenkar, journalist in Delo – Ljubljana, Slovenia

11:05-11:20
Coffee break

11:20-12:00pm
“PR AND MARKETING IN POLITICAL CAMPAIGNS”
Brankica Jankovic, Aquarius agency, Banja Luka , Bosnia and Herzegovina

12:00-01:15pm
Lunch

01:30-03:30pm
EXCURSION
Brijuni sightseeing

03:30-8:00pm
Workshops

8:00-9:30pm
Dinner

9:30pm-
“I HAVE A DREAM”, music show
GRAND PRIX PRO PR MUSIC TALENTS, karaoke show
Remarks:All materials used in lectures are each author’s property. They can be distributed only if permitted by authors.

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Aprile 1, Saturday
09:00-01:00pm
Workshops

01:00-03:00pm
Lunch

03:00-04:15pm
“MITSUBISHI RELAUNCH – SYNERGY OF
ADVERTISING AND PR”
Andrej Bergant, Director AC komin, Ljubljana, Slovenia

04:15-04:30pm
Coffee break

04:30-05:00pm
“MEDIA, PUBLIC AND PR”
prof dr.sc. Mario Plenkovic, University of Zagreb, Zadar, Maribor, Croatia

05:00-05:15pm
Coffee break

05:15-06:00pm
“ROLE OF CLIPPING IN PR AND HOW TO US IT”
Alenka Jakomin, Imelda agency, Ljubljana, Slovenia

06:00-8:00pm
Awards Ceremony and introduction of PRO PR 2006.

08:00-10:15pm
GALA DINNER

10:15pm-
Neptun Bar, music and dance

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Aprile 2, Sunday
08:00-11:30pm
Breakfast

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Presenters

Ksenija Rajtić – Žlof – PR director, Croatia Airlines, Croatia

Ilzim Deva – Direktor Idee forti, Kosovo

Prof. dr. Milivoje Pavlović – Megatrend University, Serbia and Montenegro

Suzana Mihelin – SPEM, Slovenia

Ljubica Jerotijević – Aquagroup, Serbia and Montenegro

Jovanka Zlotković – Radio 021, Serbia and Montenegro

Maja Blaguš – Impuls, Croatia

Ivan Ban – Impuls, Croatia

Wendi Zečić – PR Consultant, Croatia

Prof. dr. Zorica Tomić – Bobić – University of Beogradu, Serbia and Montenegro

Brankica Janković – Aquarius, Bosnia and Herzegovina

Andrej Bergant – Direktor AC – Komin, Slovenia

Prof. dr. Mario Plenković – University of Zagrebu

Alenka Jankomin – Imelda, Slovenia