PRO.PR 2008

“Its all about us”

16.04.2008 – 19.04.2008, Sarajevo, Bosnia and Herzegovina

“To be flexible, straightforward and ready to encounter new people, that is what PRO.PR conference is about” states Danijel Koletić, president of organizing committee, describing with these words the spirit of PRO.PR conference 2008 in Sarajevo.
Each attendee, professional or newcomer, contributes his own way to highlight this event, exchanging ideas and experience to his fellow colleagues. In this spirit, the organizer of the event, Mr. Koletić, wants to express his gratitude to all participants and invite all fellow colleagues to join PRO.PR conference, again, next year.
 

Programme

Sarajevo, Bosnia and Herzegowina
APRIL, 16-20th, 2008
6nd International PR Conference of Adriatic Region

 
APRIL, 16nd, Wednesday
12:00-14:00pm
Arrival/ Check in
 
14:00-14:15pm
OFFICIAL OPENING OF THE CONFERENCE
 
14:15-14:45
“PUBLIC RELATIONS IN BOSNIA AND HERZEGOWINA”,Radenko Udovicic, Programme director,
Media plan institut
 
14:45-15:30
“CHALLENGES OF BRANDING ON REGIONAL MARKETS”,
Anton Balazic, CEO Fructal
 
15:30-16:00
Coffee break
 
16:00-16:45
“CORPORATE COMMUNICATIONS”;
prof. Zorica Tomić
 
17:00-17:30
Departures to the town by bus
 
17:30-18:30
Arrival at Skenderija
sightseeing and city tour with guides
 
18:30-19:15
Shopping time! Discover Barscasia
 
19:15-19:30
Departure to the H&J restaurant
 
19:30-23:00
Dinner and Music at the restaurant
 
23:00-
Return to hotel
 
****
 
APRIL, 17nd, Thursday
09:00-09:45
“CHALLENGES IN CORPORATE COMMUNICATIONS: PRACTICAL EXAMPLES – MERGE OF TWO PHARMACEUTICAL COMPANIES BAYER AND SCHERING”,
Katja Simonic, Head of Corporate Communication Department in Slovenia
 
09:45-10:00am
Coffee break
 
10:00-10:45am
“CHALLENGES OF ROLLING OUT REGIONAL CAMPAIGNS IN SOUTHEAST EUROPE”,
Sandro Baricevic, Public Affairs and Communications Manager,
Coca Cola Adria
 
10:45-11:00am
Coffee break
 
11:00-11:30pm
“INTERNAL COMMUNICATION IN CORPORATIONS”,
Eleonora Albijanic, Promonte GSM
 
12:00- 12:30pm
Excursion by horse carriage to the Spring of river Bosna
 
12:30-02:30pm
Lunch
 
02:30-03:00pm
Return to hotel
 
03:30-06:30
WORKSHOPS
 
Grupa A
»Role of corporate philanthropy in building up the reputation«
Dusan Vulovic i Maja Vukojicic, McCann Erickson
 
Grupa B
„Strategies of Word of mouth in PR “
Ankica Mamic, IMC
 
Grupa C
„Why does the journalism need PR and viceversa“
Amela Odobasic i Dzenana Karabegovic
 
Grupa D
„Communication with opposed publics – profiling of sender and recipient”
prof. Dragana Jovanovic, Megatrend Univerzitet
 
Grupa E
„Concentration and relaxation before appearing in public” Andrej Vajevec, RTV Slovenia
 
06:30-08:30pm
Dinner
 
08:30pm
PRO.PR SHOW TIME Stand up comedy
 
Remarks: There are 4 groups of workshops. Applications for workshops are submitted in advance and the maximum of 32 participants can attend each workshop.
 
APRIL, 18, Friday
09:30-10:15pm
“CORPORATE AFFAIRS AT MARS INC. – BUILDING A CORPORATE REPUTATION”,
Damir Skok, MARS Corporate affairs manager
 
10:15-10:35am
Coffee break
 
10:35-11:20pm
“CITY AS CORPORATION”,
Sabina Mozetic, City of Koper, Slovenia
 
11:20-11:40pm
Coffee break
 
11:40-12:25pm
“PUBLIC RELATIONS AS SOURCE OF INFORMATION”, Ksenija Zlof, Croatia Airlines PR manager Croatia
 
12:25-12;45pm
Coffee break
 
12:45-13:45pm
“PR OF STEEL CONSTRUCTIONS”,
Darko Katic, Duro Dakovic Montaza
 
13:45-15:45
Lunch
 
16:00-19:00pm
WORKSHOPS
 
09:00-11:00pm
Gala dinner, certificates, music
 
****
 
APRIL, 19, Saturday
09:00-12:00am
Trip to Jablanica by bus
 
12:00-13:00am
Visit to memorial museum »Battle Neretva«
 
13:00-15:00pm
Lunch in »Zdrava voda« restaurant
 
15:00-15:30pm
Departure for Mostar by bus
 
15:30-17:00pm
Sightseeing with guides
 
17:00-19:00pm
Return to Sarajevo
 
19:30-21:00pm
Dinner
 
****
 

Presenters

Radenko Udovičić – Programme Director, Media Plan Institute

Gorazd Grjol – Sales Director, Fructal

Tina Tomažič – Marketing and development Director, Fructal

Eleonora Albijanić – Promonte GSM

Roman Repnik – Chief Editor, TV1 television

Zoran Košćec – CEO, Varteks

Nikolina Dežmanić – Krofak – Stategic Communication Director, Varteks

Sandro Baričević – Public Affairs and Communication Manager, Coca Cola Adria

Damir Skok – Corporate Affairs Manager, Mars Inc.

Lidija Pavlin – Nicha, Slovenia

Ksenija Žlof – PR manager, Croatia Airlines

Darko Katić – ĐĐ Montaža

Video gallery

PRO.PR 2008 Intro video

PRO.PR 2008 Video