Melanja Korošec is a recognized expert in strategic marketing, innovation and brand development with a focus on long-term business strategies. Her focus is on revitalizing and growing brands by shaping their identity, driving product innovation and implementing sustainability strategies. Throughout her career, she has led cross-functional teams responsible for the business development, product portfolio, marketing and design of globally recognized brands.
With a unique blend of sports experience, business acumen and strategic vision, Melanja consistently delivers exceptional results. A strong advocate for diversity, equality and accessibility, she promotes an inclusive environment and sets high standards for sustainability across industries.
Melanja has received several prestigious industry awards, including multiple Red Dot Design Awards, the Red Dot Best of the Best, the highest honor at SOF for the Voyager project, the Gold Award for Innovation from the National Chamber of Commerce, the Plus X Brand of the Year Award and the German Design Award, to name a few. These recognitions highlight their leadership in brand development and innovation, as well as their ability to transform businesses and achieve exceptional results.