22nd PRO PR Conference NEWS

Alicia Matilda Lubrani

18. August 2023.

Alicia Matilda Lubrani

Alicia co-created and launched PULSEE in October 2019, a new energy & gas platform 100% digital, green, paperless, and genderless thought to accelerate the energy transition in Italy and fully respond to what customers need in terms of UX and UI. A unique, real-time technology platform to transform the subscription experience into an easy, fast, and pleasant moment. The mission of PULSEE is to empower human energy to make their life and our world a better inclusive and sustainable place.

Alicia Lubrani is the CMO of Axpo Italia and Head of the Pulsee Digital Business Unit. Alicia started her career in London, at Times International, she then moved to Italy and managed the first merger of two Italian payTV brands ( StreamTV and Tele+) which founded SKY Italia. In the former, she was Head of Marketing and Communication for the Business and Interactive Unit. In 2011 Alicia then accepted a new challenge as Head of Marketing and Communications in a leading Tech company, Samsung, managing all consumer electronics and IT products. Today, in Axpo, through her experience in such innovative and fast-moving industries, she aims to make a difference in the Energy Industry, through new digital processes and Pulsee’s innovative platform.

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