Nataša Pavlović Bujas is a curious explorer and inexhaustible performer, passionate about behavioral sciences and behavioral economics. She graduated chemistry at the University of Belgrade in 1990, but soon after she founded Blumen Group, an agency for integrated communications and business development. She stands for the female touch in business – so she became the first elected woman in the Serbian Association of Employers Presidency, and still holds this position. With her team – and as a communication expert and business coach – she was awarded 25+ national and international awards – among them are the IPRA Golden World Awards and IPRA GWA Grand Prix, as well as the Public Relations Society of Serbia Special Award for personal achievements in public relations, UEPS – Gold Prize (Serbian Advertising Practitioners Association) for representing Serbian marketing and PR practice worldwide, and many others.
She has more than 25 years of experience in strategic communications, brand development, and market positioning. In the last ten years, Nataša has worked as a business coach and gives guest courses and lectures in Europe and the US.
Nataša is the International Public Relations Association President 2024 and proud alumna of the Fortune Most Powerful Women – U.S. Department of State Global Women’s Mentoring Partnership Program.
She describes herself as a creative thinker. Problem solver. Business coach. Mentor. Entrepreneur. Communication Expert. Internet fun. Mom non-stop.
Gallup says about her: Futurist. Strategist.Learner.Individualist.Connected.