Fast lifestyle, decreasing attention span, increasing profit plans, different sources of information, financial reporting, and reporting on the environmental, social, and management principles of business (ESG – environmental, social, governance) are one medal of every organization, and on the other hand, the public and the media want to see the faces of the individuals who manage these companies.

The perception of leaders increases the value of brands and services, and how leaders communicate under the motto “Leadership in communication” will be the topic of the 22nd international PRO PR conference, said Danijel Koletić, founder and president of the organizing committee, after the online session of the organizing committee. The conference will be held from April 3rd to 6th, 2025, at the Katarina Hotel in Selce, on the Crikvenica Riviera.

“I am extremely honored to be able to invite you to the PRO PR conference, which will be held for the second time on the Crikvenica Riviera, more precisely at the Katarina Hotel in Selce. Every such meeting is of great importance for experts in the field of public relations. This conference not only brings them together, it brings together ideas, and creates business collaborations and friendships. No matter how much we deal with communication and advertising, for months or decades, the progress of technology and new directions in PR “force” us to daily education. The right information at the right time is what can always keep us on trend. I am happy that many foreign PR experts will share their experiences and knowledge, and I believe that all participants will find this experience informative and inspiring. I wish you, on my own behalf and on behalf of TZG Crikvenica, the warmest welcome to the Riviera where vacation is not only sun and sea, which took its place on the tourist market in the 19th century and from a fishing village became one of the leading tourist centers in Kvarner. I believe that the Crikvenica Riviera will show all conference participants why visiting it is always a good idea!” said Marijana Biondić, director of the tourist board of Crikvenica.

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